The Grind Method
BRAND REFRESH | SERVICE- BASED | B2C | PERFORMING ARTS | PHOTOGRAPHY
Co-founders Alexa Racioppi and Jackie Kosoff
built The Grind Method on the principle that
online theater performance training is more
than being a square on Zoom; receiving quality,
personalized training and feedback tailored to
your needs which can be achieved on a digital
platform! The Grind Method is your one stop
shop for all your theatre needs - everything
from career consulting, dance, vocal, and acting
training to audition book creation and more
both online and in-person.
Seasoned dance and theater performers Alexa and Jackie started an online performance training business during the pandemic. As it grew beyond their expectations, they aimed to turn it into a true brand, inspired by the glamour of old Hollywood and the elegance of Art Deco meets New York.
THE CHALLENGE
The Grind Method’s Branding won a GDUSA Award.
TOGETHER, WE CREATED